Ford Canada – Green & The Power Of Choice

Ford Canada – Green & The Power Of Choice

Recently Ford Canada ran a Power of Choice Tour across the country.  The tour gave attendees the chance to get behind the wheel of their hybrid and plug-in hybrid vehicles as well as share tips on achieving the best fuel economy.

As part of the Power of Choice Tour I had the opportunity to take home a 2013 Ford Escape for a few days to try out.  I will admit that I drive a shiny new SUV that I adore so I knew it was going to take a lot to impress me but I was eager to give it a try.  I have owned a couple of Ford vehicles in the past and was a pretty happy customer.  In fact the only reason I sold my precious purple Ford Escort a few years ago was because we just needed something a little bigger.  I loved that car!

Ford Escape

The Escape is a compact utility vehicle and I noticed the difference in size from my SUV right away and thought we might find it a little more cramped than we were used to. However, once inside the Escape I discovered that is was much roomier than it appeared.  My husband did notice the difference in head room but otherwise it wasn’t a big adjustment.  There was plenty of leg room and I had no problem fitting all my groceries in the back.

One of the areas that Ford has been leading the way in recent years is with their MyFord Touch and other nifty technologies.

MyFord Touch

I love technology.  I love driving.  But for some reason I’ve never really been a big fan of a bunch of fancy gadgets and doo hickeys in my car. I just want to get in, turn on my music and drive.  So I really wan’t all that excited about using all this “stuff”.  However, as I played around with all of the nifty features I discovered some of them were actually kind of cool and maybe even useful.

The handsfree liftgate was pretty handy.  The gate will open or close with a gentle kicking motion. It did take some experimenting to find the “sweet spot”  but once I found it I had no problem.  You can also open and close the liftgate from your key FOB which I actually found more convenient.

I think my favorite feature of all was the keyless entry.  Not only is it keyless but you don’t even have to push a button.  You can just walk up to the car with your key FOB in you pocket or purse and the doors unlock. In fact with the push button start you never have to take your keys out of your purse at all.

The Escape is also equipped with Active Park Assist which is handy for people like me who detest parallel parking.

While you’re driving slowly near parking spots, simply activate park assist and it looks for an available parking spot. Ultrasonic sensors measure the distance to the curb and between parked cars. Once a spot that’s big enough is identified, you’re signaled to stop and accept the system’s assistance. All you do is control the shifting, accelerating and braking.

Here’s a little demonstration from the Power of Choice event.

The Escape is loaded with so many features it’s impossible to go into detail about every single one. But you can read all about them here.

Power of Choice

There was a ton of information provided to us at the Power of Choice event.  Not only were we given the opportunity to take a few Ford vehicles out for a spin but we learned a lot about the green technologies that go into making these vehicles.

The idea behind Power of Choice is that Ford is going further than every before to give customers the power of choice across their lineup.  Everything from the fuel efficient gas EcoBoost engine to full on plug in electric cars.  There is a vehicle to suit every need.

Driving Ford

Fellow bloggers Moms and Munchkins and Mommy Kat and Kids taking the Fords out for a spin.

We also learned that Ford’s green technologies aren’t limited to how the vehicles run.  A lot of recycled or renewable material go into each car as well.  There are soy bean based foam in the seat cushions, blue jeans in the interior padding, nylon carpeting made into resin for cylinder head covers – just to name a few.

The Ford Power of Choice event was a great learning opportunity (and pretty fun too).  I went into the event knowing very little about hybrid or plug in electric cars.  I also didn’t know that Ford makes 15 vehicles with EcoBoost engines and 5 new electrified vehicles.  The technology and options have increased tremendously since the first hybrid vehicles hit the mass market back in the late 90s. Prices have come down, technology has improved and with the ever increasing cost in fuel it’s nice to know we really do have some choices.

You can read a whole lot more about driving green over at the Ford Blue blog.

When (if) you drive what tips do you use to save on fuel?  Have you ever driven, or do you own a hybrid or electric vehicle?

More on driving here.

This article has 3 comments

  1. Journeysof TheZoo
    Sunday 7 July 2013, 10:19 pm

    The Active Park Assist is the selling feature for me as I failed parking on my driving test. Completely failed as in not parallel and halfway in the middle of the road.

    With two kids and only two hands, the keyless entry would also come in handy.

    Glad that you enjoyed your spiffy ride.

    Besos, Sarah
    Blogger at Journeys of The Zoo
    My recent post Yes that is a Mosquito Carcass on my Wall.

    • I will park 10 blocks away to avoid parallel parking. Unless I'm driving my vintage beetle. I can park that sucker anywhere. I don't think I've even attempted to parellel my current vehicle.

      I LOVED the keyless entry. No digging though my purse trying to find my keys and manage the kid – and that's just one kid….

  2. Tee hee! I just randomly happened on this post today; that was such a fun event! I agree with you totally lady, I am all over the keyless entry AND the parallel park assist. My dream vehicle will have both of those things, and be a metallic pink convertible. 😉

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