Idle No More – A Little Education

Last week I was browsing Facebook when I came across a post by a “friend” of mine.  It was in response to the Idle No More movement and said “Here’s an idea.  Burn the treaties and get a job…”  I was immediately disgusted and perplexed by this.  His statement had absolutely no relevance to the goals of the Idle No More mission.  It was obvious this was someone who is not only racist but really has no understanding of what Idle No More is about.

I’m assuming there are many people out there who don’t really know what this movement is about.  We hear things on the radio or see blurbs on TV but we can’t always keep up with every call to action, every protest and cause that is going on.

So, if you’ve heard about Idle No More but haven’t really had a chance to find out what it’s all about here is a little background for you.


Idle No More calls on all people to join in a revolution which honors and fulfills Indigenous sovereignty which protects the land and water. Colonization continues through attacks to Indigenous rights and damage to the land and water. We must repair these violations, live the spirit and intent of the treaty relationship, work towards justice in action, and protect Mother Earth…

Plan of Action

Support and encourage grassroots to create their own forums to learn more about Indigenous rights and our responsibilities to our Nationhood via teach-ins, rallies and social media.

Build relationships and create understanding with allies across Canada…

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Will You Make the Philadelphia Cheesecake of the Year?

Will You Make the Philadelphia Cheesecake of the Year?

I’m not sure I have yet to meet a person who doesn’t love cheesecake.  I’m sure there are a few out there somewhere but they are few and far between.  It’s hard to resist the rich, creamy goodness of a cheesecake. And one of the wonderful things about baking cheesecake is that they lend themselves so well to creativity.  Cream cheese is so versatile and matches well with so many flavours. You really can come up with some amazing cheesecake combinations. Like this decadent mini chocolate caramel cheesecake.


Do you have a favorite cheesecake recipe?  Is it smothered in berries?  Is it dripping with gooey chocolate or caramel?  Maybe your creation is completely unique and surprising. Whatever your secret recipe is – it’s time to let the secret out!  Why?  Because the call is out for the Philadelphia Cheesecake of the Year!  This is a fun and exciting contest that could put YOU in the hot seat.  How does a bake off sound to you?  I’ll admit the idea has me pretty stoked.  I enter recipe contests all the time but I’ve never entered one that gave me the chance at a bake off!  Intrigued?  Here are some details for you:

  • Bake up your favorite, original cheesecake recipe featuring Philadelphia Brick Cream Cheese.  Make it festive because the winner will be featured in December advertising.
  • Take a photo of your yummy creation and submit it along with your original recipe.
  • Your entry will be judged by a panel of Kraft judges using the selection criteria posted on the contest website.
  • Five finalists will be flown to Toronto for the Cheesecake of the Year bake off!
  • The grand prize winner will not only receive the title of 2014 Cheesecake of the Year and be featured in a national print campaign but will also receive $5,000!
  • For an added bonus – the first 250 eligible entrants to submit a recipe into the contest twill receive a FREE brick of Philadelphia Cream Cheese.

I don’t know about you but I have a million festive cheesecake ideas swirling around in my head now. Cranberries, candy cane, Christmas pudding – the possibilities are limitless.  It’s going to be hard to narrow it down. One thing I know for sure, my friends and family will not complain one bit about being my taste testers as I work away at my creamy creation. Yes, holiday flavours in June might be a little odd but I am pretty sure there will not be any complaints.

So go grab some Philadelphia Cream Cheese, get your thinking cap on, grab your camera and get cooking!  You have until June 16th to submit your masterpiece.

This post was brought to you by Kraft Canada via sheblogs. The opinions expressed herein are those of the author and are not indicative of the opinions or positions of Kraft Canada.



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